What is your YouTube channel worth?

Most channels sell on a multiple of monthly profit. Lower risk earns a higher multiple. Use the calculator for a rough range, then see how to raise it.

Rough educational estimate only. Not an appraisal, advice, or a guaranteed sale price. Verify your own numbers.

Sellability Score Valuation Checklist

Average monthly profit (USD) After expenses (editors, software, etc.). Revenue sources Owner dependency Revenue trend Documented systems (SOPs)

Rough estimated range

$8,000 – $11,000

Based on roughly 8x to 11x monthly profit at your risk level.

Rough educational estimate only. Not an appraisal, advice, or a guaranteed sale price. Verify your own numbers. Real offers vary by niche, buyer, and marketplace. Lower risk (diversified revenue, low owner dependency, growth, documented systems) earns a higher multiple.

Raise your multiple with the Fix-First Report Get your Sellability Score

How channel valuation actually works

A buyer is purchasing future profit with as little risk as possible. So two things set your price: how much the channel earns, and how confident a buyer is that the earnings continue after you hand it over.

What raises your multiple

Diversified revenue. Ads plus sponsors, affiliates, and products.
Low owner dependency. Faceless or team-run beats a personal brand.
Growth or stability. Flat-to-up beats a decline.
Documented systems. SOPs a new owner can follow on day one.
Clean, verifiable numbers. Income a buyer can confirm quickly.

What lowers it

Platform risk. One algorithm, one account. Buyers price that in.
Face dependency. If the channel is you, the audience may leave with you.
Copyright or monetization risk. Claims and strikes scare buyers.
Concentration. One sponsor or one viral video carrying the income.

Raise the number before you list

The gap between a low and high multiple is mostly preparation. Score your channel with the free Channel Checkup, learn what makes a channel sellable, then use the Fix-First Report to close your biggest gaps first.

Frequently asked questions

How much is my channel worth? +

Most channels sell on a multiple of monthly profit, and the multiple rises with clean revenue, real systems, and verifiable proof. Start with the free Channel Checkup for a quick read, then see how valuation works.

How are YouTube channels valued? +

Most sell on a multiple of monthly net profit. The cleaner and lower-risk the income, the higher the multiple. Diversified revenue, low owner dependency, growth, and documented systems all push it up.

Why a multiple of profit, not revenue? +

Buyers buy take-home income, not top-line. A channel with high revenue but high costs is worth less than a leaner one. Track profit, not just AdSense.

Does my niche affect the price? +

Yes. Niches with stable demand, strong advertiser interest, and lower platform risk tend to earn higher multiples. The calculator gives a general range, not a niche-specific quote.

Is the calculator estimate an official valuation? +

No. It is a simplified model to set expectations. A real valuation comes from your verified numbers and actual buyer interest. The Fix-First Report shows how to raise the figure before you list.